Publish with Us

Follow Penguin

Follow Penguinsters

Follow Penguin Swadesh

Jugaad 3.0

Jugaad 3.0

Hacking the Corporation to make it fast, fluid and frugal

Simone Ahuja
Select Preferred Format
Buying Options
Paperback / Hardback
Ebooks
Audiobooks

This book will prove that every organization’s best chance, to survive and become better than ever, lies within itself. Against the decidedly progressive, action-oriented, and above all restless backdrop of disruption, the DNA of established business is starting to realign. It’s the beginning of a groundswell that has started to make lean entrepreneurship a core competency within big business.
Based on hundreds of interviews, as well as the author’s consulting work within companies, Jugaad 3.0 Hacking the Corporation identifies the competencies these corporate hackers possess. It also offers a spectrum of carefully crafted archetypes to help people see themselves in this trend and allow organizations identify the innovators in their midst.

Imprint: Penguin Audio

Published: Dec/2019

ISBN: 9780143498469

Run time : 480 mins

Jugaad 3.0

Hacking the Corporation to make it fast, fluid and frugal

Simone Ahuja

This book will prove that every organization’s best chance, to survive and become better than ever, lies within itself. Against the decidedly progressive, action-oriented, and above all restless backdrop of disruption, the DNA of established business is starting to realign. It’s the beginning of a groundswell that has started to make lean entrepreneurship a core competency within big business.
Based on hundreds of interviews, as well as the author’s consulting work within companies, Jugaad 3.0 Hacking the Corporation identifies the competencies these corporate hackers possess. It also offers a spectrum of carefully crafted archetypes to help people see themselves in this trend and allow organizations identify the innovators in their midst.

Buying Options
Paperback / Hardback
Ebooks
Audiobooks

Simone Ahuja

Simone Ahuja is the founder and principal of Blood Orange, a marketing and strategy consultancy with expertise in innovation and emerging markets. She regularly presents and consults to Fortune 500 companies across sectors, and contributes to a Harvard Business Review blog.

More By The Author

Jugaad Innovation

Jugaad Innovation

Jaideep Prabhu, Navi Radjou, Simone Ahuja

The Journey of Jugaad 3.0 – an Interview with the Author!

Based on hundreds of interviews, as well as the author’s consulting work within companies, Jugaad 3.0 Hacking the Corporation will prove that every organization’s best chance, to survive and become better than ever, lies within itself. Against the decidedly progressive, action-oriented, and above all restless backdrop of disruption, the DNA of established business is starting to […]

error: Content is protected !!