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Tripti Pandey is a well-known name in the field of culture and tourism in India. She did her master’s in the history of ancient India and Indian culture; she has also studied tourism management in Salzburg, Austria. she has a deep interest in the promotion of tourism in India, with a focus on living traditions and intangible heritage. she has designed many festivals involving India’s rich legacy of folk arts and crafts, traditional festivals and textiles. she has done pioneering work involving traditional performers, especially the kalbelias, a gypsy group, snake charmers, dholanis (chamber singers) and, of course, mahouts (elephant keepers).