Penguin Random House India announces a new digital imprint Penguin Petit
Penguin Random House India is delighted to announce an exciting digital initiative, the launch of its digital imprint Penguin Petit.
Featuring a carefully curated selection from Penguin Random House India’s extensive list of titles, Penguin Petit are short reads, approximately 50 pages each, designed for ease of reading across digital devices. Readers will now be able to enjoy the writings by some of their favourite authors in short, low priced and highly accessible digital formats, including works by Premchand, Gulzar, Devdutt Pattanaik, Ramachandra Guha, Sudha Murty and Anita Nair to begin with.
Penguin Petit will provide great, quality content to suit a broad range of interests, from fiction, non-fiction, children’s literature, mythology to self-help, history and current affairs, and will be available in an e-book format.
Rukun Kaul, Associate Vice President -Digital and Initiatives, Penguin Random House India, said ‘With Penguin Petit, Penguin Random House India makes a foray into the world of accessible short-form reading. It’s designed for an increasingly mobile India that might want to be able to read anywhere and at any time.
With its easy downloadability, wide range of content and accessible pricing, Penguin Petit should appeal to many readers. Our books and authors will also benefit from the easy discoverability and increased visibility that comes with making great reads available in a shorter and more affordable format.’
With the launch of Penguin Petit, Penguin Random House India reaffirms its commitment to spread the joy of reading – to an ever-expanding readership
About Penguin Random House India:
Penguin Random House India is the largest English language trade publisher in the subcontinent, publishing over 250 new titles every year and with an active backlist of over 3000 titles. With a strong fiction and nonfiction list, we publish across every segment including biography, travel, business, politics, history, religion and philosophy, lifestyle, cookery, health and fitness, sports and leisure, visual books and children’s books. The children’s titles are published under the Puffin and Ladybird imprints.
Our illustrious list includes Booker Prize winning novels and virtually every major literary prize, including the Nobel Prize, the Magsaysay Award, the Jnanpith Award, the Sahitya Akademi Award and the Commonwealth Writers’ Prize. Several of our authors are also recipients of the Bharat Ratna and the Padma Vibhushan, India’s highest civilian honours.
Penguin Random House India is also the exclusive distribution partner for several leading local and international publishing houses in India.