Publish with us

Follow Penguin

Follow Penguinsters

Follow Hind Pocket Books

Politics and the Art of Branding

Why the art of branding is becoming such an important political tool.

Political parties and consumer brands have more in common than you think, both have a set of target consumers and specific marketing strategies.
Here are a few things that political parties can learn from consumer brands
Leveraging Technology
Creative-1.png
Brand Proposition
Creative-4.png
Brand Ambassador
Creative-5.png
Youthful Brand Offering
Creative-6.png
Brand Slogan
Creative-7.png
Authenticity of Brands
Creative-8.png
Can you think of any more tips that political parties must bear in mind while planning their marketing campaign? Tell us in the comments.
curious-marketer-end

More from the Penguin Digest