Monetize Your Expertise

Dorie Clark is a marketing strategy consultant and professional speaker who teaches at Duke University’s Fuqua School of Business. In her book, Entrepreneurial You she shares the stories of entrepreneurs of all kinds—from consultants and coaches to podcasters, bloggers and online marketers—who have generated six- and seven-figure incomes. It shows you how you can liberate yourself financially…

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Marketing

Jeffrey Bussgang is a venture capitalist, entrepreneur, and professor at Harvard Business School. In his book, Entering StartUpLand you seek your ideal entry point into this popular, cutting-edge organizational paradigm. It is a practical, step-by-step guide that provides an insider’s analysis of various start-up roles and responsibilities. You’ll gain insight into how successful startups operate and learn to…

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Competing on Analytics with External Processes

Competing on Analytics provides the road map for becoming an analytical competitor, showing readers how to create new strategies for their organizations based on sophisticated analytics. Introducing a five-stage model of analytical competition, Davenport and Harris describe the typical behaviors, capabilities and challenges of each stage. It is the definitive guide for transforming your company’s…

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10 Tips for Smart Managers for Success in an Information Age

Steve Jobs, one of the most successful technology entrepreneurs and executives, did not have a degree or background in computer science or programming. Steve is not alone; this is also true of many other “digital immigrants” who have made significant contributions to IT. If people without a technology background can be technology pioneers, such success…

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