Marketing

Jeffrey Bussgang is a venture capitalist, entrepreneur, and professor at Harvard Business School. In his book, Entering StartUpLand you seek your ideal entry point into this popular, cutting-edge organizational paradigm. It is a practical, step-by-step guide that provides an insider’s analysis of various start-up roles and responsibilities. You’ll gain insight into how successful startups operate and learn to…

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Competing on Analytics with External Processes

Competing on Analytics provides the road map for becoming an analytical competitor, showing readers how to create new strategies for their organizations based on sophisticated analytics. Introducing a five-stage model of analytical competition, Davenport and Harris describe the typical behaviors, capabilities and challenges of each stage. It is the definitive guide for transforming your company’s…

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What is the meaning of fitness?

Shivoham is one of India’s foremost fitness trainers. In his book,‘The Shivfit Way’ he shows how to work out without any equipment or machines. He combines cardio, strength training and weight exercises for a full-body workout. He also offers a whole new perspective on what it means to be fit and how to motivate yourself to start exercising.…

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The Making of the Indian Muslim Civilization

Today roughly 500 million Muslims inhabit South Asia, although the process of Islamization began in the eighth century, the region developed a distinct Indo-Islamic civilization that culminated in the Mughal Empire. In the Gulf, while paying lip service to the power centres, including Mecca and Medina, this civilization cultivated its own variety of Islam, which…

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5 Quotes From Harlan Coben’s New Book That Make it a Must-Read

Harlan Coben is one of the most famous names in the world of thrillers. He is the bestselling author of novels like The Stranger, Home, Fool me once, etc. With over 70 million books in print worldwide, his novels have been published in 43 languages worldwide. He is back with another spine-chilling gem, Don’t Let…

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