Publish with Us

Follow Penguin

Follow Penguinsters

Follow Penguin Swadesh

Essential reads for the Budget season

With the Union Budget under discussion, it is a good time to visit some essential reads that examine the socioeconomic landscape of the country. Here is a list of critical reads to keep things in perspective this Budget season:

front cover Economics Without Tears
Economics Without Tears||Ashok Sanjay Guha

 

 

Economics without Tears

by Ashok Sanjay Guha

If you are a layman wondering what economics is all about or a freshman student of the subject, this is a book you cannot afford to miss. Starting from the first principles and stripped of mathematics and almost all jargon, it introduces you to all the basic concepts of economic theory as well as to some of its more surprising depths.
Economics pervades every aspect of our lives and our world. This book shows how anyone can acquire an understanding of its key principles while finding the exercise not only an exciting intellectual adventure but also great fun.

 

 

front cover Day to Day Economics
Day to Day Economics||Satish Y. Deodha

Day to Day Economics

by Satish Y. Deodhar

The economy isn’t just for the economists to debate on. All of us are affected by its ups and downs—global recession, rise in interest rates, or hike in food prices. But do we understand the principles at work and how and why they really affect us?
Day to Day Economics is an enjoyable, accessible, and extremely user-friendly book that explains the modern day Indian economy to the layperson. In this relevant book, Professor Deodhar explains the role of the government and its involvement in different aspects of the economy; the need for the RBI and its functions; and how taxes, stock markets, and recessions work. Day to Day Economics will help you go beyond the facts and figures in the budget and connect the trends to your daily life. As with all IIMA Business Books, it comes illustrated with numerous Indian examples and case studies making this the ultimate rookie’s guide to the Indian economy.

 

front cover Coffee Can Investing
Coffee Can Investing||Saurabh Mukherjea, Rakshit Ranjan, Pranab Uniyal

Coffee Can Investing

by Saurabh Mukherjea, Rakshit Ranjan and Pranab Uniyal

Most people invest in the usual assets: real estate, gold, mutual funds, fixed deposits and stock markets. It’s always the same four or five instruments. All they end up making is a measly 8 to 12 per cent per annum. Those who are exceptionally unfortunate get stuck in the middle of a crash and end up losing a lot of money.
What if there was another way? What if you could make not 10 not 15 but 20 per cent compound annual growth rate (CAGR) on your investments? What if there was a way to grow your money four to five times whilst taking half the risk compared to the overall market?
Bestselling author of Gurus of Chaos and The Unusual Billionaires, Saurabh Mukherjea puts his money where his mouth is. Saurabh follows the Coffee Can approach to high-quality, low-risk investing. His firm, Ambit Capital, is one the largest wealth managers in India which invests with this approach and delivers stupendous returns. In Coffee Can Investing, Saurabh will show you how to go about low-risk investments that generate great returns.

 

front cover Demonetization and the Black Economy
Demonetization and the Black Economy||Arun Kumar

Demonetization and the Black Economy

by Arun Kumar

On 8 November 2016, the prime minister announced the immediate cancellation of all Rs 500 and Rs 1000 denomination notes, wiping out 86 per cent of the currency in circulation. This move, it was claimed, was made to wipe out corruption, deter the generation of black
money, weed out fake Indian currency notes and curb terrorism. India’s well-functioning economy went into a tailspin. Businesses, especially in the unorganized sectors, came to a grinding halt. India continues to grapple with the effects of this move. The black economy has not been dented; counterfeiting and terrorism continue; the credibility of the RBI, banks and currency is damaged; the accountability of the Parliament and the prime minister has been eroded; and the social divide has widened. There have been many arguments and counter-arguments from both sides, but they have missed the complete picture. Demonetization and the Black Economy lucidly explains the story of demonetization along with its effects on the economy.

 

front cover Reviving Jobs
Reviving Jobs||Santosh Mehrotra

Reviving Jobs

by Santosh Mehrotra

Every country in the world experiences the benefits of its demographic dividend, a period that comes but once in the life of a nation-when the share of the working-age population is larger than the non-working-age share. It has the potential to make a country progress towards higher incomes and development. But it can also become a nightmare if there aren’t enough jobs.

Since 2012, the number of youth entrants into the labour force has increased at an accelerating pace, while the number of jobs created has decreased. This situation might become graver between 2020 and 2030 as the labour force swells further. Reviving Jobs, the third volume in the Rethinking India series, offers suggestions on how India can make the best use of the remaining period of its demographic dividend-any failure to do so will cause millions to suffer in poverty for decades to come.

front cover Leapfrogging to Pole-vaulting
Leapfrogging to Pole-vaulting||RA Mashelkar and Ravi Pandit

 

Leapfrogging to Pole-vaulting

by RA Mashelkar and Ravi Pandit

An exhilarating manifesto for the future, this book convinces readers to make the shift from reactive leapfrogging to proactive pole-vaulting through radical transformation. The unique ‘3-4-7 framework’ demonstrates how a paralysing mass of problems can be brought down to a formidable formula, thus making every problem solvable, no matter how big and complex. The book is dotted with inspiring case studies that can instil confidence in people from across the world to put this framework into practice for assured success.

Dr Mashelkar and Mr Pandit ably show in this must-read book that-as an interplay of global issues constantly raise the bar for innovation today-there has never been a better time to use our learnings to pole-vault over those bars into a new future!

 

front cover Some Sizes Fit All
Some Sizes Fit All||Akhil Gupta

Some Sizes Fit All

by Akhil Gupta

An oft-repeated dictum every time a company fails to replicate its past successes when introducing a new product or entering a new market is that one size does not fit all. Business gurus advise that every new situation, market and environment calls for a fresh approach and requires ‘unlearning’ what one might have learnt elsewhere, even if that had met with great success. While this statement may appear to be obvious, it is often quoted out of context. The fact is that certain fundamentals of business-irrespective of line of business, geography or scale-are universally applicable.
Some Sizes Fit All is an attempt to explain these fundamental pillars for any kind of business. An authentic and lucid presentation of management concepts and practices-which Akhil Gupta has tried and tested first hand through his illustrious career-this is a must-read for anyone trying to build a robust and financially sound business.

front cover India Unbound
India Unbound||Gurcharan Das

 

 

India Unbound

by Gurcharan Das

India Unbound is the riveting story of a nation’s rise from poverty to prosperity and the clash of ideas that occurred along the way. Gurcharan Das examines the highs and lows of independent India through the prism of history, his own experiences and those of numerous others he has met-from young people in sleepy UP villages to chiefs of software companies in Bangalore. Defining and exploring the new mindset of the nation, India Unbound is the perfect introduction to contemporary India.

 

 

front cover Bridgital Nation
Bridgital Nation||N. Chandrasekaran, Roopa Purushothaman

Bridgital Nation

by N. Chandrasekaran and Roopa Purushothaman

It is 2030. India is among the world’s top three economies. All Indians use advanced technology to either do their job or get their job done. All Indians have access to quality jobs, better healthcare and skill-based education. Technology and human beings coexist in a mutually beneficial ecosystem. This reality is possible. It is within reach. With Bridgital. In this ground-breaking book, N. Chandrasekaran, chairman of Tata Sons, presents a powerful vision for the future. To the coming disruption of artificial intelligence, he proposes an ingenious solution, where India is perfectly positioned to pave a unique path from the rest of the world. Instead of accepting technology as an inevitable replacement for human labour, India can use it as an aid; instead of taking them away, AI can generate jobs.

 

front cover India Grows at Night
India Grows At Night||Gurcharan Das

 

 

India Grows At Night

by Gurcharan Das

Indians wryly admit that ‘India grows at night’. But that is only half the saying: the full expression is: India grows at night . . . when the government sleeps’, suggesting that the nation may be rising despite the state. But wouldn’t it be wonderful if India also grew during the day — in other words, if public policy supported private enterprise? What India needs is a strong liberal state, but, says Das, achieving this will not be easy, because India has historically had a weak state and a strong society.

 

 

front cover Of Counsel
Of Counsel||Arvind Subramanian

Of Counsel

by Arvind Subramanian

For nearly four years, Arvind Subramanian stood at the centre of economic policymaking in India. Through the communication of big ideas and the publication of accessible Economic Surveys, he gained a reputation as an innovator. Through honest pronouncements that avoided spin, he became a figure of public trust. What does it entail to serve at the helm of the world’s fastest-growing economy, where decision-making affects a population of more than a billion people?

In Of CounselThe Challenges of the Modi-Jaitley Economy, Arvind Subramanian provides an inside account of his rollercoaster journey as the chief economic advisor to the Government of India from 2014-18, succeeding Raghuram Rajan as captain of the ship. With an illustrious cast of characters, Subramanian’s part-memoir, part-analytical writings candidly reveal the numerous triumphs and challenges of policymaking at the zenith, while appraising India’s economic potential, health and future through comprehensive research and original hypotheses.

 

front cover Beyond 2020
Beyond 2020||A.P.J. Abdul Kalam and Yagnaswami Sundara Rajan

Beyond 2020

by A.P.J. Abdul Kalam and Yagnaswami Sundara Rajan

India 2020 is about to become a reality. Are we ready?

In 1998, Dr Kalam and Y.S. Rajan published the now iconic India 2020, a vision document for the new millennium that charted how India could become one of the top five economic powers in the world by 2020. Now, it is time to take stock of how much India has achieved and what lies ahead. In many ways, India’s growth story in the twenty-first century has been hamstrung by missed opportunities and slowdowns in project execution; but it has also been marked by new opportunities and emerging technologies that make faster and more inclusive growth viable. A renewed policy focus is now needed for agriculture, manufacturing, mining, the chemicals industry, health care and infrastructure to invigorate these sectors and boost economic growth, argue Kalam and Rajan. Alongside, education, job creation, emerging technologies, biodiversity, waste management, national security and the knowledge economy are some of the other vital areas that we need to build now that we have arrived beyond 2020.

front cover Emerging India
Emerging India||Bimal Jalan

 

 

 

Emerging India

by Bimal Jalan

Bimal Jalan has closely followed the path of India’s economic policies across its changing trajectories, from before the time the economy was liberalized to the present. The pieces in Emerging India study the relationship between political and economic reforms and inclusive and incremental growth.

 

front cover How to Read Amartya Sen
How to Read Amartya Sen||Lawrence Hamilton

 

How to Read Amartya Sen

by Lawrence Hamilton

This book offers a much-needed introduction to Amartya Sen’s extraordinary variety of ideas. Lawrence Hamilton provides an excellent, accessible guide to the full range of Sen’s writings, contextualizing his ideas and summarizing the associated debates. Hamilton reconstructs Sen’s critiques of the major philosophies of his time, assesses his now famous concern for capabilities as an alternative for thinking about poverty, inequality, gender discrimination, development, democracy and justice, and unearths some overlooked gems. Throughout, these major theoretical and philosophical achievements are subjected to rigorous scrutiny.
How to Read Amartya Sen is a major work on one of the most influential economists and philosophers of the last few centuries. It will be illuminating for readers keen to understand the breadth of Sen’s vision, and an invaluable resource for scholars, policy makers and global activists.

front cover The Indian Rennaissance
The Indian Rennaissance||Sanjeev Sanyal

 

The Indian Rennaissance

by Sanjeev Sanyal

One thousand years ago, India was at the height of its power, influencing the world with its ideas and trade. Now, ten centuries later, India’s recent economic performance is once again attracting world attention as the country re-awakens not just as an economy but as a civilization.

In The Indian Renaissance: India’s Rise after a Thousand Years of Decline, Sanjeev Sanyal looks at the processes that led to ten centuries of decline. He also examines the powerful economic and social forces that are working together to transform India beyond recognition. These range from demographic shifts to rising literacy levels and, the most important revolution, the opening of minds and changed attitude towards innovation and risk-fundamental, if India is to take advantage of the twenty-first century.

 

front cover In Service of the Republic
In Service of the Republic||Vijay Kelkar, Ajay Shah

In Service of the Republic

by Vijay Kelkar and Ajay Shah

As a $3-trillion economy, India is on her way to becoming an economic superpower. Between 1991 and 2011, the period of our best growth, there was also a substantial decline in the number of people below the poverty line. Since 2011, however, there has been a marked retreat in the high growth performance of the previous two decades. What happened to the promise? Where have we faltered? How do we change course? How do we overcome the ever-present dangers of the middle-income trap, and get rich before we grow old? And one question above all else: What do we need to do to make our tryst with destiny?

As professional economists as well as former civil servants, Vijay Kelkar and Ajay Shah have spent most of their lives thinking about and working on these questions. The result: In Service  of the Republic, a meticulously researched work that stands at the intersection of economics, political philosophy and public administration. This highly readable book lays out the art and the science of the policymaking that we need, from the high ideas to the gritty practicalities that go into building the Republic.

 

front cover India’s Long Road
India’s Long Road||Vijay Joshi

India’s Long Road

by Vijay Joshi

India has been the subject of many extravagant predictions and hopes. In this powerful and wide-ranging book, distinguished economist Vijay Joshi argues that the foundations of rapid, durable and inclusive economic growth in India are distinctly shaky. He lays out a penetrating analysis of the country’s recent faltering performance, set against the backdrop of its political economy, and charts the course it should follow to achieve widely shared prosperity.
Joshi argues that for India to realize its huge potential, the relation among the state, the market and the private sector must be comprehensively realigned. Deeper liberalization is very necessary but far from sufficient. The state needs to perform much more effectively many core tasks that belong squarely in its domain. His radical reform model includes a fiscally affordable scheme to provide a regular ‘basic income’ for all citizens that would speedily abolish extreme poverty.
An authoritative work of tremendous scope and depth, India’s Long Road is essential reading for anyone who wants to know where India is today, where it is headed, and what it should do to attain its ambitious goals.

 

 

 

Books to read if you mean business

The landscape of business has changed dramatically over the years, more so in the past one year. Here is a curation of some quintessential reads that give important insights into the world of artificial intelligence, the economy of Instagram influencers, and low-risk investments with great returns, among several others.

~

The Learning Factory

front cover the learning factory
The Learning Factory||Arun Maira

by Arun Maira

 

In The Learning Factory, Arun Maira narrates people-centric episodes that bring alive the values of the Tata Group, standards that combine the high-velocity practices as well as the old-fashioned principles that make the Tata Group the giant it is today. Founded in 1868 by Jamshetji Tata, the Tata Group symbolizes the great Indian story of hope, growth and phenomenal success. The group played the role of a nation builder in post- independent India. Its companies were headed by legendary chairpersons, all of whom firmly believed in the importance of continuously learning and growing. Like all great successes, this isn’t one story – it is many accounts that are so powerful that the whole is so much greater than the sum of all its parts.

With insightful stories of conduct that are as practically implementable as they are inspiring, this is a blueprint for the individual as well as the business that seeks success through its community of leaders, workers and thinkers.

 

 

 

front cover crash
Crash||R. Gopalakrishnan

Crash

by R Gopalakrishnan

While many people talk about the path to the top of organizations, very few are honest about how difficult it is to stay at that position. R. Gopalakrishnan analyses the ‘software’ challenges, which leaders confront every day, and shares the insights he has gained developing, managing, investing in and supervising a variety of companies. The author shows that great leaders continue to excel not just because of their skills and intelligence but also by connecting with others using emotional competencies like empathy and self-awareness. Filled with anecdotes, analysis of various situations CEOs may find themselves in and unconventional advice to help them, Crash: Lessons from the Entry and Exit of CEOs is for veteran leaders as well as for those who aspire to start their own ventures.

 

 

front cover Get Better at Getting Better
Get Better at Getting Better||Chandramouli Venkatesan

 

 

Get Better at Getting Better

by Chandramouli Venkatesan

 

What makes people succeed? Why do some people succeed, while others struggle despite working hard?

This book is based on the insight that success is not about how good you are but how powerful a model you have toimprove how good you are. Chandramouli Venkatesan calls it the ‘Get-Better Model’, or GBM. Successful people are those who are able to build a powerful GBM to continuously improve themselves, and this life-changing book shows how you can unlock your potential at work and in life.

 

 

 

 

front cover Tatalog
Tatalog||Harish Bhat

Tatalog : Eight Modern Stories from a Timeless Institution

by Harish Bhat

From steel to beverages, supercomputers to automobiles, TATA companies have broken new ground and set new standards of excellence over the past two decades. Tatalog presents eight riveting stories about the strategic and operational challenges that TATA companies have faced, and the progressive outlook and determination that have raised the brand to new heights. Among the engaging and inspiring stories told here are those of Tata Indica, the first completely Indian car that succeeded in the face of widespread cynicism; the jewellery brand Tanishq that has transformed one of India’s largest industries; and Tata Finance, which underwent several tribulations yet demonstrated the principles that TATA stands for.

 

 

 

Bridgital Nation

front cover Bridgital Nation
Bridgital Nation||N. Chandrasekaran, Roopa Purushothaman

by N. Chandrasekaran and Roopa Purushothaman

 

It is 2030. India is among the world’s top three economies. All Indians use advanced technology to either do their job or get their job done. All Indians have access to quality jobs, better healthcare and skill-based education. Technology and human beings coexist in a mutually beneficial ecosystem.

This reality is possible. It is within reach. With Bridgital.

In this ground-breaking book, N. Chandrasekaran, chairman of Tata Sons, presents a powerful vision for the future. To the coming disruption of artificial intelligence, he proposes an ingenious solution, where India is perfectly positioned to pave a unique path from the rest of the world. Instead of accepting technology as an inevitable replacement for human labour, India can use it as an aid; instead of taking them away, AI can generate jobs.

 

 

 

front cover Let's Build a Company
Let’s Build a Company||Harpreet Grover, Vibhore Goyal

Let’s Build A Company

by Harpreet Grover and Vibhore Goyal

It started with a phone call from Harpreet’s mother introducing him to an uncle who wanted some help. Or maybe it started when Vibhore and Harpreet met as roommates in Room 143 at IIT Bombay. What remains true is that soon both had quit their jobs and launched CoCubes. From no money in their bank accounts for eight years after graduating to becoming dollar millionaires two years later in 2016, this is a tale of grit-of a company built in India by two Indian-middle-class-twenty-somethings-turned-entrepreneurs-written in the hope that you can avoid the mistakes they made and learn from what they did right.

This is that story-the story that you don’t always hear. But if you want to be an entrepreneur, and you prefer straight talk to sugar-coating, it’s one you should read.

 

 

 

front cover Coffee Can Investing
Coffee Can Investing||Saurabh Mukherjea, Rakshit Ranjan, Pranab Uniyal

Coffee Can Investing

by Saurabh Mukherjea, Rakshit Ranjan, Pranab Uniyal

 

Most people invest in the usual assets: real estate, gold, mutual funds, fixed deposits and stock markets. All they end up making is a measly 8 to 12 per cent per annum. Those who are exceptionally unfortunate get stuck in the middle of a crash and end up losing a lot of money. But what if there was another way? What if you could grow your money four to five times whilst taking half the risk compared to the overall market?

Bestselling author of Gurus of Chaos and The Unusual Billionaires, Saurabh Mukherjea puts his money where his mouth is. In Coffee Can Investing, Saurabh will show you how to go about low-risk investments that generate great returns.

 

 

 

 

front cover No Rules Rules
No Rules Rules||Reed Hastings, Erin Meyer

No Rules Rules: Netflix and the Culture of Reinvention

by Reed Hastings, Erin Meyer

 

Trust your team. Be radically honest. And never, ever try to please your boss.

These are some of the ground rules if you work at Netflix. They are part of a unique cultural experiment that explains how the company has transformed itself at lightning speed from a DVD mail order service into a streaming superpower – with 190 million fervent subscribers and a market capitalisation that rivals the likes of Disney.

Finally Reed Hastings, Netflix Chairman and CEO, is sharing the secrets that have revolutionised the entertainment and tech industries. With INSEAD business school professor Erin Meyer, he will explore his leadership philosophy – which begins by rejecting the accepted beliefs under which most companies operate – and how it plays out in practice at Netflix.

 

 

 

No Filter: How Instagram transformed business, celebrity and culture

front cover no filter
No Filter||Sarah Frier

by Sarah Frier

 

In just ten years, Instagram has gone from being a simple photo app to a $100-billion company. The journey has involved ground-breaking innovations, a billion-dollar takeover, and clashes between some of the biggest names in tech. But it’s a story that has never been told – until now.

In No Filter, Bloomberg’s Sarah Frier reveals how Instagram became the hottest app in a generation, reshaping our culture in the process. But this is not just a Silicon Valley story. No Filter explores how Instagram created a new economy of ‘influencers’ and pioneering a business model that sells an aspirational lifestyle to all of us. It delves into Instagram’s effects on popular culture, rewiring our understanding of celebrity and placing mounting pressure on all of us to perform online – to the point of warping our perception of reality. No Filter connects one company’s rise to a global revolution in technology, culture and business. But we’re still learning about what it has cost the rest of us.

 

 

 

front cover The Lean Startup
The Lean Startup||Eric Ries

The Lean Startup

by Eric Ries

Most new businesses fail. But most of those failures are preventable.

The Lean Startup is the approach to business that’s being adopted around the world. It is changing the way companies are built and new products are launched. The book explores what customers really want. It’s about testing your vision continuously, adapting and adjusting before it’s too late.

Now is the time to think Lean.

 

 

error: Content is protected !!